Diffusion of Innovations

Netflix Diffusion:

Today, Netflix is a high demand, popular streaming service that almost every household has. However, it did take some time to grow and develop. At the start, Netflix was a DVD rental service much like a Block Buster or Family Video- it had some support and business but was not too popular.

It was not until the personal computer became so common and accessible to the everyday person that Netflix caught on. When the streaming service launched in 2007, everyone with a laptop computer could now watch shows and movies at their fingertips without having to go to the store and rent a DVD. Because it was so simple and easy, Netflix started to spread and attract more monthly subscribers. Once launched in Europe, Netflix became known worldwide and was taking over the industry.

I think so many people were early adaptors because it was a new decade- a new age of technology and people wanted to try everything offered. Companies like Apple and Pc were head of the market with computers and the start of cell phones, so when on online movie service was introduced people wanted to get on that as well so they had all the technologies offered. Besides staying on trend and up to date, Netflix was/is more convenient than going to the store to get a DVD and is cheaper than going to the movies or paying for a cable bill.

Lastly, I do not think there are many drawbacks to Netflix except from the cable industry side of things. Many people especially younger generations, would rather pay for a cheap monthly subscriptions rather than high cable bills and contracts. Although, this is hurting the cable industry, it is more practical and affordable for many.

Netflix Timeline and info Click here

Comments

EOTO pt. 2

While watching and listening to the other groups I learned many things. However, one topic I found particularly interesting was from group 1- the topic of an Echo Chamber. Before the presentation, I did know the term 'echo chamber', but I was familiar with the definition. The group member defined an echo chamber as a situation/group in which beliefs are amplified and reenforced in groups or organizations. Within these groups people share a common viewpoint and do not contradict each other but rather support and encourage. While presenting, the group pointed out that echo chambers can be very negative because they are sheltering and lead to polarization and bias opinions. I would for sure agree with this because when you don't allow yourself to be exposed to other ideas and thoughts, you are limiting yourself and your awareness for others. I think we live in such a diverse society with many different religions and cultures, and because of that, it is important to respe...

Privacy Online and Off

'online life, permanent as a tattoo': I thought this Ted Talk was a very spot on simile for impacts on the internet. A lot of people think things just disappear, or people are not watching us. However, that is not the case in the digital world, things are permanent and there forever. I was also very shocked to learn about websites like face.com and the facial profiling that is done based off of our social media. It is frightening to think that an innocent photo someone tags you in can result in your face being tracked and basically stalked by these websites to gather info about you. 'small details police track about us': License plate tracking can be a very useful tool. You see it being used to track down cars that have kidnapped children, carrying criminals, etc. Because of this technology, many good things have come from it and it has been able to save people and make the world safer. However, I do not think the police/authority should have the right to use our...

EOTO Project- SMITH-MUNDT ACT

The Smith Mundt Act was originally introduced in 1945. Known as the Bloom Bill, the original bill was to allow up and coming technologies like the radio to be permanent and accessible for the public. It also controlled propaganda sent out by the U.S government. However, the bill was denied because it was seen as pro Russian and pro communism. Considering the time frame (cold war), it is not an unreasonable thought for law makers to have. After working on the bill for a few years, it was passed and signed by President Truman in 1948. Formally becoming a law known as "The U.S. Information and Educational Exchange Act of 1948". Although there was still some doubt about the new law, Congress made it clear that it needed to cover 6 major things: Tell the truth; explain the motives of the United States; bolster morale and extend hope; give a true and convincing picture of American life, methods, and ideals; combat misrepresentation and distortion; and aggressively interpret ...

Grace Obletz- Com Law

Search This Blog